Measuring instruments are boring and not intuitive for most music makers, but are necessary to get a technically excellent mix. Therefore, we have created a tool for producers, which they will want to use. We wanted to give them an easy solution to evaluate the technical details of their music, but with an amazing user experience.
Metering plugins are dull and unintuitive for the majority of music makers, yet crucial for getting a technically excellent mix. So we developed a tool that artists and producers would actually WANT to use. AWESOME user experience.